ABOUT
Who I Am
I’m Michal, a product leader, builder, storyteller, and mom to 3 boys who inspire me every day.
As VP at Wix, I lead 120+ people across product, design, and strategy, shaping AI-driven products that improve lives.
I’m passionate about creating lasting experiences, products that truly impact people, and teams that thrive while building them.
For me, motherhood and leadership are deeply connected, both fueling my belief that when people feel seen and supported, they can do their best work and create extraordinary things.
MY LATEST PROJECTS
Orion
Orion is an AI scheduling assistant shaping the new era of meetings.
It optimizes calendars, resolves conflicts, and keeps scheduling seamless.
Legends
Legends empowers everyone to build their own AI twin, making presence scalable and personal.
Funnel
I led Wix’s main user funnel, guiding millions through onboarding and optimizing every step to bring them to their best starting point on the platform.
For Fun
Beyond work I love creating fun experiences for my family, from AI videos for my kids to personal escape rooms and more.
If you’re seeking advice on building products that truly move people or on leading teams, let’s connect.
18
Years of
Product Building
+120
People I
Manage
+50
Projects
Completed